The market audience for my animation is Key Stage 2 children. The primary reason is the in Key Stage 2 science it is then when children begin to learn about cells and life cycles. Obviously, it's not the advanced learning of GCSE level, but the animation should/will be easy to understand for younger children. It will give all the necessary information that is required but will be demonstrated in a simple manner. The animation use of bright colours will appeal to said audience and will develop their understanding of cells, life cycles and slime molds.